Chatbots are Softwares or computer program that interacts with people through natural conversations. Instead of a person talking on the other side, a Chatbot can recreate the way humans interact with customers to solve administrative tasks, sales, or answer basic questions.
It was created to give the impression of having conversations with a real person and can be deployed on messaging apps like Whatsapp, Facebook Messenger, Wechat and also through short messaging services (SMS).
Chatbots are digitally transforming all kinds of industries from finance and healthcare to e-commerce and education. Recently, financial chatbots have become smarter with AI (Artificial Intelligence).For example, Diamond Bank’s ADA and UBA’s LEO chatbot have improved basic banking services and deepen financial inclusion thereby enabling everybody with a simple smartphone to perform basic banking operations through their Facebook messenger account.
So why should you use chatbots for your business?
Chats bots are automated service(s) and so they respond quicker to messages. They save time and in turn increase productivity.
Imagine having a lot of employees performing tasks that chatbots can perform in a few minutes. It means you can work with the less administrative expense(s) and you get your work done on time.
Chatbots saves a lot of money for business owners because it is just a one-time investment compared to humans where you have to pay continuously to get them working.
Chatbots are always available to respond to customers hence the engagement is high. They provide intelligent answers in the most polite way no matter how impatient the customers are.
Chatbots have the ability to engage and respond to clients 24 hours a day, every day for a year. They never get tired and will continue to respond to you hence they increase customer satisfaction.
Companies can record data, track complaints, purchase trends and gather metrics to monitor interactions. This data can be used to improve the business operational process.