MARKETS AND INDUSTRIES

November 19, 2018
Digitalnest creatives

The Future of Digital Media

  Digital media is driving a substantive change in the way we consume media contents and media-related materials in general.   With key index indicating an […]
October 7, 2019

How IKEA uses content marketing to sell their brand.

Ikea is a multinational group that sells ready to assemble furniture. Today they are referred to as the content marketing kings. Here we look at some […]
April 15, 2019

How Good Advert Destroy Bad Brands

BankPHB undoubtedly had one of the best marketing campaigns in Nigeria between 2004 – 2007. They came up with thought-provoking and creative adverts like; “One-day cars […]
May 20, 2020

David Ogilvy 7 commandments of advertising.

The legend and Father of advertising created 7 great laws of advertising everyone who wants to sell any product or any service should take into consideration. […]
December 5, 2018

4 Marketing Tools and Strategies to look out for in 2019

  Change is inevitable in business, most especially with the rapid advancement of Technology. According to a recent Harvard Business School report, “Digitalization which includes the […]